SENA

Created by riders, for riders.

Sena is a brand built of motorcycle riders and technology enthusiasts alike. Founded in 1998, Sena started as an industrial technology company, providing enterprise-level Bluetooth® networking products to customers across the globe. After long-standing success in developing these products, the Sena team started to think about other ways that their advanced technology could be utilized.

Sena’s founder and CEO, an avid motorcyclist, realized that his technology could bridge the gap for wireless rider-to-rider motorcycle communication, which was virtually impossible at the time. Sena set out on a new mission to provide a solution for motorcyclists to communicate with one another safely and efficiently.

At Sena our goal is to produce products fit for the adventures that our customers dream about. Sharing a laugh with fellow riders and being able to safely warn them about dangers on the road, listening to your favorite tunes, and conveniently hearing turn-by-turn directions straight through your helmet is the ideal way to ride – and we want to share that with every rider out there. #RideConnected